TRAI Compliance & Complaint Handling Guide

Key Information

  • Response Time: 2 working  days from receiving the audit notice
  • Required Action: Provide proof of recipient consent (opt-in)
  • Consequence of Non-Response: Number disconnection, temporary or permanent account suspension depending on severity

Steps to Take If You Receive an Audit Notice

When Epicode notifies you of a call audit, follow these steps:

  1. Verify the audit details: Epicode will provide:
    • Your Epicode number (caller)
    • Recipient’s phone number (callee)
    • Call Date & Time
    • Complaint Date & Time
  2. Collect consent evidence: Provide documentation showing the recipient explicitly agreed to receive calls from your organization.
  3. Submit the proof within 2 working  days: Ensure all required information is included (see “Consent Evidence Requirements” below).
  4. Remove the recipient from your calling list: Prevent repeat complaints by ensuring the number is not called again.

Important: Using a different Epicode number to contact the same recipient may be treated as a compliance violation and could disrupt your service.


Consent Evidence Requirements

Your documentation must clearly demonstrate the recipient agreed to receive calls. Acceptable evidence includes:

  • Required Elements:

    • Company name or logo

    • Recipient name

    • Recipient phone number

    • Date consent was provided

    • Purpose of consent (marketing/promotional communication)

    • Mode of consent capture (web form / app / SMS / written form)

  • Accepted Formats:

    • CRM screenshots displaying the above details

    • Signed consent forms

    • Digital opt-in records    

       Note: 

  • Screenshot must be unedited and authentic.

  • Submit clear, high-quality images with all elements clearly visible.

  • Excel sheets, PDFs, Word documents, or manually prepared files will not be accepted


Audit Process

  1. A recipient files a complaint with their telecom provider.
  2. The telecom provider identifies Epicode as the originating service.
  3. Epicode’s compliance team identifies the customer responsible.
  4. The customer submits consent evidence within 2 working days.
  5. Epicode reviews the evidence and forwards it to the telecom provider.
  6. The customer is notified once the audit is closed.

Consequences

  • If valid evidence is submitted on time:
    • Epicode reviews the submission and may request additional details if needed.
    • Once approved, the telecom provider closes the audit, and the customer is notified.
  • If evidence is insufficient:
    • Epicode will request corrected or additional documentation.
    • Failure to respond within 2 days can lead to temporary suspension, permanent account blocking, or escalation to TRAI.
  • Multiple complaints:
    • Repeated violations may result in blacklisting.
    • For resellers, incorrect compliance mapping may result in action on the entire account.

Note: Epicode reserves the right to block traffic, disable numbers, or suspend services in accordance with its Acceptable Use Policy.


Best Practices to Avoid Audits

  • Call only users who have explicitly opted in.
  • Respect rejections: do not call repeatedly if a recipient declines.
  • Refresh consent every 6 months in compliance with TRAI guidelines.